Windows RT is dead, maybe not literally but not far off it. It was Microsoft’s attempt to take on iOS and Android on consumer tablets and to say it didn’t catch on is an understatement (I did try it once and thought it was pretty good). It was designed to run apps from the Windows Store in the same way that Android and IOS devices do and for some reason consmuers just didn’t get it (bad marketing perhaps?). They also called it Windows which was a bad idea as Windows is synonymous with PC’s and people expected to run their full Windows applications on it. When they couldn’t Microsoft got a huge backlash but Windows RT was never designed with that in mind. With Windows RT now going the way of the dodo what next for Microsoft?
At the moment Microsoft doesn’t have a viable option in the consumer tablet market (7 and 10 inch tablets) and this could hurt them in the long run. The full version of Windows 8 is not a viable option as it is designed to run on hardware much more powerful than a 7 inch tablet. They could go down the route of adapting Windows Phone 8 to run on a tablet which would be a much better option. Using Windows Phone 8 would also give them the advantage of no misunderstanding with the consumer on what software could be run on the tablet.
But the bigger problem for Microsoft could be the connection between the PC and Windows. PC sales are plummeting and with it Microsoft’s profits will also start to fall. The PC will not disappear altogether as businesses will still be using them, however in the consumer market they are getting replaced by tablets and smartphones. If they want to stay relevant in the consumer market they need to come up with a solution for the post PC era and quickly. At the moment think tablets and you think of iPads and Android. Windows is not even on the radar.
Do you agree or disagree? Let me know!!
About the Author
Hi I am Chris Wakefield the owner of ComTech IT Support. I provide Windows and Linux based IT Support, laptop repairs and computer repairs to both business and personal clients in Stirling, Falkirk and Clackmannanshire.
For a list of what I can offer you why not visit my website www.comtech247.net where you will find a list of my services, testimonials, blog and much more!!